A.P.C. is a French ready-to-wear brand, founded in 1988 by Tunisian Designer Jean Touitou. A.P.C. stands for 'Atelier de Production et de Création'. Going against the grain of conventional trends, A.P.C.'s minimal designs gained a large following, especially for their perfectly cut high-quality Japanese selvedge denim. The brand continues that tradition today, continually creating collections of simple, yet refined pieces that can be worn throughout the years.